Category: COVID-19
Operators Guide: Marketing & Promotion #4
Objective – This is fourth in the series of guides to operators of amusement and attractions venues, in the changing landscape #AfterLockdown. An overview of the best practice and suggestions […]
They did everything right, and it was really frustrating
Reduced capacity… check.Hand sanitizer… check.Masks… check.Increased cleaning… check.Guest experience… check? Over the weekend I accompanied my wife on what was supposed to be a quick errand to make a return […]
Operators Guide: Amusement Support Primer #3
This is third in the series of guides to operators of amusement and attractions venues, in the changing landscape #AfterLockdown. For the first two articles in this series, see: Priorities […]
Using Guest Experience to Get Through this Madness: A 3-Part Series
We have a lot of unknowns ahead of us. No one is a post-COVID expert, and the story continues to evolve, seemingly on a daily basis. While we are all […]
Bring your guests into the conversation
This article is part 3 of a 3 part series. Click here for the full series. If perception is reality, then it is crucial to measure, fine tune, and measure […]
Managing guests’ perceptions of your new procedures
This article is part 2 of a 3 part series. Click here for the full series. We all want to exceed our guests’ expectations and go above and beyond. When […]
Now is not the time for radio silence
I don’t know who needs to hear this. Scratch that. I know EXACTLY who needs to hear this. Managers who are afraid to talk to furloughed or laid-off employees Managers […]
Regaining guests’ trust and confidence
This article is part 1 of a 3 part series. Click here for the full series. The attractions industry has an uphill battle when it comes to regaining consumer confidence […]
Operator’s Guide: How to Answer Difficult Questions
Kevin Williams, from KWP, a immersive out-of-home entertainment consultancy, in collaboration with Jeff Chatterton from Checkmate Public Affairs, a specialist in risk and crisis communications, have compiled a simple primer called the […]
Life with a Canine Guides us Through the Re-Onboarding Process
I’ve had and trained dogs before, and I’ve on-boarded people before, but never have these two concepts collided SO HARD as they have in the last month. Meet Otis, a […]