Category: Social Media
AP Podcast – Episode 69: Tim Morrow talks about conversation, the perception of animal care, and his social media strategy
Tim Morrow is the CEO of the San Antonio Zoo. In this episode, Tim talks about his history in the industry, the myths and misperceptions many people have of zoos […]
AP Podcast – Episode 60: Katie Bruno of WDD Online talks about digital marketing, common digital marketing mistakes, and something called polymer valley
Katie Bruno is the Digital Marketing Strategist for WDDOnline, a digital marketing firm the serves the attractions industry. In this conversation, Katie talks about how important it is for us […]
A Gallon of Milk in a Heat Wave
What if a guest left a gallon of milk on your front porch on a 100-degree day? It sounds a little ridiculous, but think about it in the context of […]
AP Podcast – Episode 35: Lars Kristensen of NiceJob makes a pretty epic case for asking for more reviews
NiceJob is a reputation management company that helps businesses get more reviews, referrals and sales. Here are some stats that Lars shared during the podcast: 13% of companies ask for reviews 75% […]
AP Podcast – Episode 21: Case Lawrence of CircusTrix talks about company culture and creating shareable moments in your business
Case Lawrence is a Purveyor of Awesome, and his company, CircusTrix, has created a massive collection of adrenaline and adventure driven parks and experiences – you just have to hear how […]
It’s time to rename “Word of Mouth”
It’s one of the most effective ways to grow your fan-base. It’s something that all businesses, regardless of industry, rely on from their satisfied guests or consumers. And in many […]
AP Podcast – Episode 6: A conversation with Jennifer Berthiaume
Jennifer Berthiaume, Director of Marketing and Public Relations at Lion Country Safari in “West, West Palm Beach” Florida joins us to talk about social media, how marketing has changed, preparing […]
TripAdvisor: Getting More Reviews and Boosting Your Ranking
I had a brief, yet interesting experience at the hotel I’m staying at today that prompted me to share these thoughts. After a lunch meeting this afternoon, I returned to my […]
AP Podcast – Episode 3: A conversation with Scott Brown
In this episode, we talk with Scott Brown of Family Entertainment Group. We talk about customer service, social media, marketing, company culture and yes, Jimmy Buffett! For more information on […]