Category: Marketing
Episode 387: Clara Rice talks about your workplace vs. your worth place, the importance of transparency, and building marketing from scratch
Join your fellow AttractionPros and never miss another update! Looking for daily inspiration? Get a quote from the top leaders in the industry in your inbox every morning. This episode […]
Episode 376: Katy Enrique talks about describing the indescribable, seeking uniqueness, and how marketing impacts everything
Join your fellow AttractionPros and never miss another update! Looking for daily inspiration? Get a quote from the top leaders in the industry in your inbox every morning. Katy Enrique […]
Episode 366 – Kristy Tozer talks about a seat at the table, rebranding, and marketing & ops supporting each other
Join your fellow AttractionPros and never miss another update! Tap into innovation at IAAPA Expo, the biggest industry event of the year. Join us and other AttractionsPros in Orlando, FL, […]
Episode 334: Jenny Williams talks about an effective media mix, non-profit marketing and tracking the right metrics
Join your fellow AttractionPros and never miss another update! Jenny Williams leads attend media, an advertising agency working primarily with cultural and non-profit attractions. As a Media Strategist, Jenny works […]
Episode 314: Kevin McNulty talks about social media strategy, connecting with people vs. logos, and using social media to drive culture
Join your fellow AttractionPros and never miss another update! Calling all thrill makers, fun creators, and AttractionPros! Get ready for the ride of a lifetime at IAAPA Expo 2023 – […]
Episode 305: Massimiliano Freddi talks about resistance, being close to the product and the power of word of mouth
Join your fellow AttractionPros and never miss another update! Massimiliano Freddi is the Founder and CEO of Wonderwood, an adventure park in Italy where “little ones can have grown-up adventures […]
Episode 273: Renato Lenzi talks about using social media correctly, creating memories through emotions, and cohesive experiences across properties
Join your fellow AttractionPros and never miss another update! Renato Lenzi is the Chief Operating Officer of The Dolphin Company, one of the largest operators of marine experiences with locations […]
Episode 266 – Chuck Wray talks about print is not dead, coupon and promotion strategies, and putting family first
Join your fellow AttractionPros and never miss another update! Chuck Wray is the president of CJ Publishers, a leading force in the advertising of Florida’s diverse and rich attraction scene. […]
Episode 254 – Richard Glover talks about telling complicated stories, understanding your audience, and executive leadership advice.
Join your fellow AttractionPros and never miss another update! Richard Glover, Jr. is the CEO of Central Florida Zoo & Botanical Gardens in Sanford, Florida. For Richard, the journey has […]