Category: All Articles
Lessons from Executives: Top Attractions Leaders Share their COVID-19 Impact
How do you lead a business, especially an attraction, during a pandemic? Questions that we have never needed to ask before are now front and center as one of the […]
Don’t spill the message
Your boss just gave you a critical piece of information that you need to relay to your teams. As you leave her office, you feel like you understand the directive […]
Don’t wait for HR
I used to work in HR. I liked working in HR. I know most of the people who dedicate their lives to HR are caring individuals trying to help their […]
Operators Guide #5: Great Selling is About Helping Others
This is fifth in the series of guides to operators of amusement and attractions venues, in the changing landscape #AfterLockdown. Offering an overview of the best practice, and your perspective […]
“This a problem that pizza can’t solve”
Someone actually said that. “This is a problem that pizza can’t solve.” Woah. How did this come about? A few days ago I had a conversation with a good friend […]
Operators Guide: Marketing & Promotion #4
Objective – This is fourth in the series of guides to operators of amusement and attractions venues, in the changing landscape #AfterLockdown. An overview of the best practice and suggestions […]
They did everything right, and it was really frustrating
Reduced capacity… check.Hand sanitizer… check.Masks… check.Increased cleaning… check.Guest experience… check? Over the weekend I accompanied my wife on what was supposed to be a quick errand to make a return […]
Operators Guide: Amusement Support Primer #3
This is third in the series of guides to operators of amusement and attractions venues, in the changing landscape #AfterLockdown. For the first two articles in this series, see: Priorities […]
Using Guest Experience to Get Through this Madness: A 3-Part Series
We have a lot of unknowns ahead of us. No one is a post-COVID expert, and the story continues to evolve, seemingly on a daily basis. While we are all […]
Bring your guests into the conversation
This article is part 3 of a 3 part series. Click here for the full series. If perception is reality, then it is crucial to measure, fine tune, and measure […]